CONTENT LAB

Using native concepts and combining them with AI to output the images in the mind, post-production and connecting concepts can be used for pure conceptual deduction or content marketing for products.

內容實驗室。以原生概念,配合使用 AI 輸出腦海中的畫面,後期製作與銜接概念,達成純概念演繹、商品內容敘事。

2024 Lunar New Year Collection 龍年系列

Chinese New Year: Year of the Dragon. A series of content has been designed to showcase the studio's design and perspective on New Year content. Utilizing surreal quadrants, playing with objects within cultural symbols, and incorporating fashion structural language.

新農曆年:龍年,設計了系列內容,展示工作室對於新年內容的設計與觀點。利用超現實的象限,玩味文化符號裡物件與時裝結構語言。

工作室形象企劃

"Smell like fresh ink" Studio Slogan Project, featuring a simple environment and attire to highlight the realm of machinery, printing, and ink. This special studio image series conveys the debut declaration of the native brand.

Smell like fresh ink 工作室標語企劃,以簡易的環境與衣著,襯托出機械、列印、油墨的場域。此次工作室形象特輯,表達原生品牌的第一彈宣言。

LINE 貼圖《 猿型貼》

The humanoid ape represents a genuine synthesis of human and ape characteristics, generated through multiple tests in AI modeling. This experience, utilizing AI generation software (Midjourney, PS) interactively, brought new exploration and breakthroughs in several project presentations. Coincidentally, the latest Midjourney-model-V6 was used in this project, resulting in a significant improvement in detail generation. This shortened the time required for presenting and expressing product concepts.

貼圖現正販售中,歡迎分享、直送你的朋友。起心動念是搜尋不到一個純粹帥氣的LINE貼圖,同時想起在大學時曾經上傳了一組貼圖(後來被拒絕就沒再處裡了),是時候替把握空擋,完成自己的貼圖。

替自己的設計工作室所發行的LINE貼圖商品,商品核心為透過商品延伸、深化心理印象,設定了幾個概念並且執行了八成左右,卻都不得心裡的強力肯定,直到找到合適的表達型態與語言。

重疊時尚、潮流、現成物、易懂、成熟、情境實用性的概念板下,找到了人猿符號,在字體選擇下也幾經修改與嘗試,有幾組字體在很專業領域一定能懂,例如復古窄襯線字,但是使用上卻不是那麼大眾,最後選擇一個耐看實用性、個性都恰當的字體結合圖片。人猿部分,確實是人與猿的綜合型態。在生成模型中數次測試下,設計出我最理想的綜合體。

此次經驗在AI生成軟體(Midjourney, PS)交互使用下,幾次專案的Presentation creative direction ,有所新的探索與突破,剛好也在這次使用了最新的 Midjourney-model- V6,細節生成猛然上升。對於商品呈現與概念表達,縮短了大量時間。

石灰盆栽概念內容

If the plant got a soul, roots will be his heart. This product began right here I came up with the idea and seeking around the possibility in pot design. I decided the material with "stone powder"  to create the solid but mixed with soft shape. Covering a fabric on the plant's heart, floating in a calm perspective.  All the organic shape give us a fresh idea if plant had a soul and always feeling us, they must always take everything like could be easily done. 

工作室商品之一的盆栽,視覺化核心概念:如果盆栽都是裝載植物靈魂的容器。簡單的撮合了神秘性與垂墜美感,引人遐想之中究竟是何物。

人生在世一把火

The playfulness of objects harmonizes with candlelight, and beneath this balance, the candlelight of ritual symbols seems to transform into different personalities of color temperature.

玩味物件與燭光德契合性,平衡之下,儀式符號的燭光仿佛也轉變為不同個性的色溫。

聖誕老人的多重宇宙

Get ready for the ultimate yuletide adventure! This holiday season, Santa Claus is breaking all the festive boundaries and diving into the jolliest rabbit hole ever – the Santa Claus Multiverse! 

Experience the jingle of endless possibilities as the Santas unite for the merriest crossover event in cinematic history! Will they swap presents? Compare cookie recipes? Or maybe engage in an epic snowball fight across dimensions? One thing's for sure – this holiday, the laughter echoes louder than the jingling bells!

堡持飢渴、維持初心

STAY HUNGRY, STAY FOOLISH Use the most iconic quotes from Steve Jobs. “Stay Hungry, Stay foolish” blending in a dash of humor, a sprinkle of sadness, and a hint of fashionable flair. Picture this: a hot dog adorned with dollar bills, symbolizing the eternal battle between dreams and the harsh realities of life. This whimsical project is crafted to bring joy to the hardworking souls navigating the monotony of everyday life. Wishing you a fantastic day ahead!"

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